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Recent Posts

John VickeryJohn Vickery|December 20, 2024
NewsPPC

Google Expands Shopping Ads to YouTube Search Results

Big update! Google has made it possible for Shopping ads to appear directly in YouTube’s search results. That means users can now see product images,...

John VickeryJohn Vickery|December 17, 2024
PPC

Why You’re Overspending On Meta Ads

Ever feel like your Meta Ads budget just isn’t adding up? You’re not alone. Even if you’re carefully setting and monitoring your budget, Meta’s algorithm...

Kaylee PriceKaylee Price|December 10, 2024
NewsPPC

Meta’s New Restrictions on Health and Wellness Ads: What You Need to Know

TLDR What’s Happening? Meta is shaking things up with a big change to how it handles ads for health and wellness brands. Under a broad...

John VickeryJohn Vickery|December 6, 2024
NewsPPC

Meta Is Introducing Ads For Threads In 2025: You Need To Hop On This

Big news—Meta is rolling out ads on Threads starting in early 2025! If you’re not familiar, Threads is Meta’s text-based social platform that’s been giving...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

John VickeryJohn Vickery|December 20, 2024
NewsPPC

Google Expands Shopping Ads to YouTube Search Results

Big update! Google has made it possible for Shopping ads to appear directly in YouTube’s search results. That means users can now see product images,...

John VickeryJohn Vickery|December 17, 2024
PPC

Why You’re Overspending On Meta Ads

Ever feel like your Meta Ads budget just isn’t adding up? You’re not alone. Even if you’re carefully setting and monitoring your budget, Meta’s algorithm...

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Grant McKinstrieGrant McKinstrie|December 4, 2024
AmazonCreativeIndustry InsightsNewsPPCSEO

Digital Pulse (Digital Marketing Industry Insights) – December 2024

A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. With Black Friday and Cyber Monday being fresh on the...

Jordan LaganJordan Lagan|November 22, 2024
PPCSEO

Free Digital Marketing Reporting Tool: How DataPulse Transformed Our Reporting Strategy

You just finished your first month running PPC ads for a client and you wake up to an email like this: “Hey Marketing Guy, I’d...

John VickeryJohn Vickery|November 20, 2024
PPC

Meta Ads Adds Frequency Controls To Auction Based Campaigns

Meta just rolled out a major update that could change the way we run ads for Awareness and Engagement campaigns. The new ‘Target Frequency’ option,...

John VickeryJohn Vickery|October 14, 2024
CreativeNews

Stay Competitive with Meta’s New AI Video Ad Tools 

Meta just revealed several updates aimed at enhancing video content creation and AI-powered ad tools across Facebook and Instagram. With video now accounting for 60%...

John VickeryJohn Vickery|October 8, 2024
PPC

TikTok Launches New Search Ads Campaigns

TikTok officially rolled out its Search Ads in September 2024. This move allows brands to appear in search results when users look up specific keywords....

Kaylee PriceKaylee Price|October 4, 2024
PPC

Meta’s Election Blackout Could Impact Your Ads—Here’s How to Prepare

If you’re running Facebook ads in Q4, it’s important to know about Meta’s election advertising blackout happening this year from October 29th to November 5th....

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