Back Back to all success stories
X
Services:
PPC
Industry:
Toys Sports Retail
Platforms:
Amazon Amazon
Type:
B2C Ecommerce

Shaina scaled Kickit's revenue in just 1 month of management! 🚀

Mar 1, 2024
Shaina 1

"It's always a great time when you're able to scale a client while also becoming more efficient. Seeing this awesome growth after month 1, I'm super excited to see where Kickit will go from here!"

  • To start, we overhauled the entire PPC account.
  • We implemented a KW harvesting strategy to take converting keywords from discovery campaigns, like auto and broad, and target them in exact match.
  • We broke out campaigns by product and match type for better control .
  • Variation testing and cross-selling A+ content modules for similar products to help piggy-back low traffic listings.
  • We used brand analytics to find high converting queries with low impression share to push up on in PPC.

Results:

Spend
48% Up Arrow
Ad Revenue
64% Up Arrow
ROAS
11% Up Arrow
Total Revenue
55% Up Arrow
The YoY growth in sales was awesome! Things really picked up in the latter half of the month as campaigns began learning and we had more data to work off.
By really pushing best-sellers and putting our ad dollars towards our highest converters, some of their products have scaled a crazy amount! Check out the crazy improvement in best-seller rank!

How you do one thing is how you do everything.

You need someone in your corner willing to track, strategize, and, not just manage, but absolutely conquer your marketing. Luckily for you, that's what we do best. We're ready when you are.

Recent blog posts

Get the latest digital marketing insights from our team of experts.

PPC

Meta Ads Adds Frequency Controls To Auction Based Campaigns

John VickeryJohn Vickery
|Nov. 20, 2024

Meta just rolled out a major update that could change the way we run ads for Awareness and Engagement campaigns. The new ‘Target Frequency’ option, previously available only for reservation cam...

PPC

How to Get the Top Quality Store Badge on Google Shop

John VickeryJohn Vickery
|Nov. 18, 2024

Google Shopping is where every Google Ads marketer generates the majority of e-commerce revenue in 2024. The problem is every competitor to your business uses it too, which makes it hard to stand o...

PPC

Google is Testing Scrollable Ad Categories – Here’s What It Means for You

John VickeryJohn Vickery
|Nov. 14, 2024

Google is currently testing a new ad format on search results: scrollable, categorized shopping ads that users can swipe through, right from the top of the page. If you’re running search ads, thi...