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Google has recently expanded its Site Reputation Abuse Policy, a move that has significant implications for website owners and marketers across the globe. With these changes, Google aims to further...

Have you been looking at in-platform ROAS—and continually seeing your business revenue drop? Do you feel like it makes no sense how an 8x ROAS isn’t having a positive effect on your business? Y...

You just finished your first month running PPC ads for a client and you wake up to an email like this: “Hey Marketing Guy, I’d like to get an update on the status of our ads – pronto.&nbs...