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About the Author

John 1

John Vickery

PPC Account Lead

Hey there, John here! I'm a PPC Account Lead at Digital Position who joined the team in 2023. Before joining DP, I worked as a Paid Search Coordinator, driving strategy for clients across the United States in the home service industry. I have a BSBA in Marketing & a minor in Psychology from Elon University. Outside work, you can find me perfecting my swing on the golf course, creating content on social media, or trying the latest Disney World attractions.

More From John
PPC
December 17, 2024

Why You’re Overspending On Meta Ads

Ever feel like your Meta Ads budget just isn’t adding up? You’re not alone. Even if you’re carefully setting and monitoring your budget, Meta’s algorithm...

NewsPPC
December 13, 2024

Google Ads Banning Buttons In Display Ads?

Heads up! Google is rolling out a big update to its Misleading Ad Design policy starting January 23, 2025. The focus? Cracking down on those...

NewsPPC
December 6, 2024

Meta Is Introducing Ads For Threads In 2025: You Need To Hop On This

Big news—Meta is rolling out ads on Threads starting in early 2025! If you’re not familiar, Threads is Meta’s text-based social platform that’s been giving...

NewsPPC
November 28, 2024

YouTube Shorts Creator Partnerships Are Here For Google Ads

Big news! YouTube Shorts just got a major upgrade with the launch of Creator Partnerships in Google Ads. This new tool lets brands team up...

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Why You’re Overspending On Meta Ads

John VickeryJohn Vickery
|Dec. 17, 2024

Ever feel like your Meta Ads budget just isn’t adding up? You’re not alone. Even if you’re carefully setting and monitoring your budget, Meta’s algorithm has a few quirks that can lead to o...

NewsPPCSocial

Meta’s New Restrictions on Health and Wellness Ads: What You Need to Know

Kaylee PriceKaylee Price
|Dec. 10, 2024

TLDR What’s Happening? Meta is shaking things up with a big change to how it handles ads for health and wellness brands. Under a broad new definition, businesses in this category will no longer b...