Amazon is testing a new beta feature that could shake up eCommerce: “Shop Brand Sites Directly.” This update lets users discover products that aren’t even sold on Amazon but are available on brands’ own websites. When a shopper searches for an item in the Amazon app, they’ll now see both Amazon’s inventory and select external…
Digital Position’s Digital Marketing Trends For 2025
TLDR: Big changes are coming to digital marketing in 2025, and if you want to stay competitive, you’ll need to keep up. From Google’s rising ad costs to new players like AppLovin making waves, the game is evolving fast. 2024 set the stage with some major trends, but 2025 is where things are really going…
Digital Pulse (Digital Marketing Industry Insights) – January 2025
Welcome to the first DigitalPulse of 2025! We’ve cut through the noise to bring you what actually mattered in January from the digital marketing world. No jargon, no fluff, just the stuff you need to know to keep your strategy alive. Subscribe to get monthly updates Get access to our industry trends newsletter delivered to your inbox so you…
Digital Pulse (Digital Marketing Industry Insights) – December 2024
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. With Black Friday and Cyber Monday being fresh on the mind, these marketing insights will primarily focus on performance and takeaways from the biggest e-commerce days of the year. Happy Holidays! Subscribe to get monthly updates Get access to our…
Amazon Ends Vendor Central Accounts: What Your Brand Needs to Know
Amazon just dropped a huge announcement: they’re ending Vendor Central accounts for many smaller wholesale vendors starting November 9, 2024. For brands that have counted on Amazon as a primary sales channel, this news is shaking things up right before the holiday season. Amazon is phasing out relationships with smaller vendors who sell under $5-10…
Digital Pulse (Digital Marketing Industry Insights) – November 2024
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. November is here, and we have another Digital Marketing Industry Insights for you all! We ship these newsletters to our team and clients on the first of every month. With the digital marketing landscape moving so quickly, we truly believe…
Digital Pulse (Digital Marketing Industry Insights) – October 2024
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. October is here, and we have another Digital Marketing Industry Insights for you all! We ship these newsletters to our team and clients on the first of every month. With the digital marketing landscape moving so quickly, we truly believe…
Exploring the Amazon A9 Algorithm: 9 Steps to Increase Your Rankings
Did you know that there are over 2 million active vendors on Amazon? That’s as many cars as there are in New York City! Selling on this e-commerce platform means that you have to cut through a lot of noise. So, how do you win over customers? What sets successful sellers apart from the rest…
Amazon’s New Brand Store Quality Rating: What It Means for You
Amazon has introduced a new feature called the Brand Store quality rating. This tool provides valuable insights into how your Brand Store performs compared to others, along with personalized tips on how to make it even better. You can find these insights in your Brand’s Store insights dashboard. What Is Brand Store Quality Rating? It…
Digital Pulse (Digital Marketing Industry Insights) – September 2024
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. September is here, and we have another Digital Marketing Industry Insights for you all! We ship these newsletters to our team and clients on the first of every month. With the digital marketing landscape moving so quickly, we truly believe…