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Google Shopping Introduces AI-Powered Video Tools For Product Listings

Google Shopping Introduces AI-Powered Video Tools For Product Listings

Google just released AI-driven video generation tools within Product Studio and Google Merchant Center, allowing businesses to create product videos quickly and easily. This turns your existing product images into dynamic videos by adding customized text, audio, and enhanced visuals. The videos can be used across Google Ads, YouTube, and other platforms, giving even small…

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Google Ads To Phase Out Video Action Campaigns By Q2 2025

Google Ads is making a major shift by phasing out Video Action Campaigns and transitioning advertisers to the new Demand Gen campaigns by Q2 2025. This change promises improved ad performance through multi-format options and expanded placements across platforms like Discover and Gmail. The transition is expected to occur gradually, with Google advising advertisers to…

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Creative Trends – August 2024

In our ‘Creative Spotlight’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix of both, we’re taking note of what these companies are doing right (and you should too)! Going Viral Reviews Here Happy Mammoth uses their number of reviews to create social…