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Recent Posts

John VickeryJohn Vickery|November 20, 2024
PPC

Meta Ads Adds Frequency Controls To Auction Based Campaigns

Meta just rolled out a major update that could change the way we run ads for Awareness and Engagement campaigns. The new ‘Target Frequency’ option,...

John VickeryJohn Vickery|November 18, 2024
PPC

How to Get the Top Quality Store Badge on Google Shop

Google Shopping is where every Google Ads marketer generates the majority of e-commerce revenue in 2024. The problem is every competitor to your business uses...

John VickeryJohn Vickery|November 14, 2024
PPC

Google is Testing Scrollable Ad Categories – Here’s What It Means for You

Google is currently testing a new ad format on search results: scrollable, categorized shopping ads that users can swipe through, right from the top of...

John VickeryJohn Vickery|November 14, 2024
Amazon

Amazon Ends Vendor Central Accounts: What Your Brand Needs to Know

Amazon just dropped a huge announcement: they’re ending Vendor Central accounts for many smaller wholesale vendors starting November 9, 2024. For brands that have counted...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

Grant McKinstrieGrant McKinstrie|November 1, 2024
AmazonIndustry InsightsPPCSEO

Digital Pulse (Digital Marketing Industry Insights) – November 2024

A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. November is here, and we have another Digital Marketing Industry...

Jordan LaganJordan Lagan|September 17, 2024
PPCSEO

Introducing DataPulse: Your Free All-in-One Digital Marketing Dashboard

Tired of juggling multiple tools to track your marketing performance? So were we! That’s why at Digital Position, we created DataPulse – a 100% free...

Jordan LaganJordan Lagan|April 11, 2024
PPCSEO

Shopify Checkout Extensibility: Conversion Tracking Upgrade Tutorial

Edit: 8/7/2024 What happens if you miss the deadline? If you miss the deadline on 8/13/24, don’t worry. Your conversion tracking won’t break overnight. Checkout.liquid...

More Posts

Elliot TousleyElliot Tousley|September 11, 2024
SEO

9 E-E-A-T Errors Hurting Your Biz & How to Fix ’em Post-HCU

Is Your Small Business EEAT-ing Right? We’re not talking about fresh fruit vs. chips and candy bars in the breakroom (hey, some of us need...

John VickeryJohn Vickery|September 9, 2024
NewsPPC

Google Introduces Creator-Based YouTube Targeting

Hey everyone! Starting now, advertisers can now create audience segments using videos created by other YouTube creators. This is a game-changer for anyone looking to...

Elliot TousleyElliot Tousley|September 6, 2024
Uncategorized

In-house vs Marketing Agency Cost: Ultimate Breakdown

In one of his interviews, billionaire Mark Cuban said the two most common factors for business failure are bad budgeting and bad marketing. When it...

John VickeryJohn Vickery|September 6, 2024
NewsPPC

Google Experimenting With More Shopping Ads On Mobile

Google is testing a new feature in mobile search that displays over 10 Shopping Ads, with some users seeing up to 18. This move underscores...

John VickeryJohn Vickery|September 4, 2024
NewsPPC

Google Ads To Phase Out Video Action Campaigns By Q2 2025

Google Ads is making a major shift by phasing out Video Action Campaigns and transitioning advertisers to the new Demand Gen campaigns by Q2 2025....

Kaylee PriceKaylee Price|September 4, 2024
CreativePPC

Creative Trends – September 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

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