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Meta Rolls Out Overlay Ads on Instagram Reels

Meta just gave advertisers a new tool to work with: overlay ads on Instagram Reels. These banner-style ads appear at the bottom of Reels during...

John Vickery|December 20, 2024

NewsPPC

Google Expands Shopping Ads to YouTube Search Results

Big update! Google has made it possible for Shopping ads to appear directly in YouTube’s search results. That means users can now see product images,...

John Vickery|December 17, 2024

PPC

Why You’re Overspending On Meta Ads

Ever feel like your Meta Ads budget just isn’t adding up? You’re not alone. Even if you’re carefully setting and monitoring your budget, Meta’s algorithm...

Kaylee Price|December 10, 2024

NewsPPC

Meta’s New Restrictions on Health and Wellness Ads: What You Need to Know

TLDR What’s Happening? Meta is shaking things up with a big change to how it handles ads for health and wellness brands. Under a broad...

Featured

John Vickery|December 21, 2024

Creative

Meta Rolls Out Overlay Ads on Instagram Reels

Meta just gave advertisers a new tool to work with: overlay ads on Instagram Reels. These banner-style ads appear at the bottom of Reels during...

John Vickery|December 20, 2024

NewsPPC

Google Expands Shopping Ads to YouTube Search Results

Big update! Google has made it possible for Shopping ads to appear directly in YouTube’s search results. That means users can now see product images,...

Kaylee Price|October 4, 2024

PPC

Meta’s Election Blackout Could Impact Your Ads—Here’s How to Prepare

If you’re running Facebook ads in Q4, it’s important to know about Meta’s election advertising blackout happening this year from October 29th to November 5th....

Kaylee Price|October 3, 2024

CreativePPC

Creative Spotlight – October 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

John Vickery|September 27, 2024

CreativePPC

YouTube’s New Pause Ads: How It Affects Your Strategy

YouTube has expanded a new ad format called “pause ads.” Whenever you pause a video on YouTube, you might soon see an ad pop up...

John Vickery|September 24, 2024

PPC

Meta Rolling Out Major Business Tool Updates In Q4 2024

Meta is rolling out changes to its Business Tools, focusing on tightening data restrictions, impacting how advertisers use custom audiences and track performance. Soon, certain...

Kaylee Price|September 4, 2024

CreativePPC

Creative Trends – September 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

Kaylee Price|August 9, 2024

CreativePPC

Creative Trends – August 2024

In our ‘Creative Spotlight’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

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Meta Rolls Out Overlay Ads on Instagram Reels