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Recent Posts

John VickeryJohn Vickery|November 20, 2024
PPC

Meta Ads Adds Frequency Controls To Auction Based Campaigns

Meta just rolled out a major update that could change the way we run ads for Awareness and Engagement campaigns. The new ‘Target Frequency’ option,...

John VickeryJohn Vickery|November 18, 2024
PPC

How to Get the Top Quality Store Badge on Google Shop

Google Shopping is where every Google Ads marketer generates the majority of e-commerce revenue in 2024. The problem is every competitor to your business uses...

John VickeryJohn Vickery|November 14, 2024
PPC

Google is Testing Scrollable Ad Categories – Here’s What It Means for You

Google is currently testing a new ad format on search results: scrollable, categorized shopping ads that users can swipe through, right from the top of...

John VickeryJohn Vickery|November 9, 2024
NewsPPC

Google Merchant Center’s New Audience Insights: What It Means For Your Business

Google just launched “Audience Insights” in Merchant Center, and it’s a big deal for e-commerce brands looking to capitalize on their customer base in 2025....

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Grant McKinstrieGrant McKinstrie|November 1, 2024
AmazonIndustry InsightsPPCSEO

Digital Pulse (Digital Marketing Industry Insights) – November 2024

A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. November is here, and we have another Digital Marketing Industry...

Jordan LaganJordan Lagan|September 17, 2024
PPCSEO

Introducing DataPulse: Your Free All-in-One Digital Marketing Dashboard

Tired of juggling multiple tools to track your marketing performance? So were we! That’s why at Digital Position, we created DataPulse – a 100% free...

Jordan LaganJordan Lagan|April 11, 2024
PPCSEO

Shopify Checkout Extensibility: Conversion Tracking Upgrade Tutorial

Edit: 8/7/2024 What happens if you miss the deadline? If you miss the deadline on 8/13/24, don’t worry. Your conversion tracking won’t break overnight. Checkout.liquid...

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